Mobile games publisher Glu Mobile has announced a strategic distribution agreement with Sony Pictures Television International (SPTI). The agreement allows Glu to distribute a number of mobile games on behalf of SPTI in Europe, the Middle East, Africa, Latin America, Canada, Australia and New Zealand.
The first title to be distributed under the new agreement includes the mobile game of the forthcoming movie, ‘Hancock’. The game was produced by SPTI and launches this month. Glu will also distribute new versions of ‘Wheel of Fortune’ and ‘Jeopardy’, also produced by Sony. SPTI will continue to manage the development and production of SPTI’s slate of mobile games in line with signature Sony Pictures franchises.
“This agreement with Glu is strategically important to us as we build our digital distribution business,” says Mike Wald, SPTI Senior Vice President, Pay Television and New Media Distribution. “Mobile content, including mobile games, is a core part of our business and we’re delighted to leverage Glu’s distribution expertise to extend the reach of our titles to mobile carriers around the world.”
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