Adeye Unveils Mobile Ad Network

Adeye Mobile has launched the Adeye BUZZ mobile ad network, the latest addition to its suite of mobile marketing solutions developed for agencies, brands and advertisers. The company says Adeye BUZZ is a high quality, flexible solution for content publishers and advertisers that enables them to easily access and manage their own mobile advertising strategies, campaigns and accounts.
Adeye BUZZ is a web-based solution designed to help advertisers reach their target audience and content publishers to monetize mobile traffic through their sites. Using Adeye BUZZ, campaigns can be optimised through geo-targeting, real-time analytics, campaign management and the ability to target specific operators and handsets, including the iPhone.
The launch of Adeye BUZZ follows the roll out of Adeye EDGE, Adeye’s proprietary mobile marketing platform, earlier this year. The final component in the company’s mobile marketing suite is Adeye DIGITAL, an in-house mobile design studio that creates mobile Internet sites.
Adeye was established in 2007, and is headquartered in London, with offices in Norway, Sweden and Denmark. Its clients include JCDecaux, Clear Channel, Sony Ericsson, Nokia and Pepsi.