She may have had a few issues in her private life in recent months, but Cheryl Cole is as popular as she has ever been, according to the latest Orange Digital Media Index (ODMI).
The ODMI provides an insight into the behaviour of consumers in the digital world, using statistics from Orange’s 16.5 million active customers in the UK. The report looks at usage patterns across Orange’s entertainment and communications services to show how consumer habits are changing.
The latest ODMI findings reveal that the X-Factor star is the UK’s most searched-for celebrity by customers, raking in 40% more mobile searches than her nearest rival, Miley Cyrus or Twilight star Robert Pattinson.
The singer also tops the list of the most downloaded music tracks with her single, ‘Fight for this Love’. She also tops the video download chart for good measure, with the music video for the same song.
The latest ODMI findings reveal that celebrity searches have increased by 800% since the previous report, with the biggest upsurge in any search term, including ‘music’, ‘entertainment’ and ‘social networking’.
Top 10 searched for celebrities:
The ODMI provides an insight into the behaviour of consumers in the digital world, using statistics from Orange’s 16.5 million active customers in the UK. The report looks at usage patterns across Orange’s entertainment and communications services to show how consumer habits are changing.
The latest ODMI findings reveal that the X-Factor star is the UK’s most searched-for celebrity by customers, raking in 40% more mobile searches than her nearest rival, Miley Cyrus or Twilight star Robert Pattinson.
The singer also tops the list of the most downloaded music tracks with her single, ‘Fight for this Love’. She also tops the video download chart for good measure, with the music video for the same song.
The latest ODMI findings reveal that celebrity searches have increased by 800% since the previous report, with the biggest upsurge in any search term, including ‘music’, ‘entertainment’ and ‘social networking’.
Top 10 searched for celebrities:
- Cheryl Cole
- Miley Cyrus
- Robert Pattinson
- Emma Watson
- Amanda Holden
- Vanessa Hudgens
- Taylor Lautner
- Danielle Lloyd
- Billie Piper
- Lindsay Lohan
- Cheryl Cole – Fight for this Love
- The Black Eyed Peas – Meet Me Halfway
- Lady GaGa – Bad Romance
- JLS – Everybody in Love
- Taio Cruz – Break Your Heart
- Jason Derulo –Whatcha Say
- David Guetta feat – Sexy Bitch – Featuring Akon
- The Black Eyed Peas – I Gotta Feeling
- Michael Buble – Haven’t Met You Yet
- N-Dubz – Playing with Fire
- Cheryl Cole: Fight For This Love (Music clip)
- Twilight: New Moon trailer (Film clip)
- X Factor Final: Winner Joe sings The Climb (TV highlights clip)
- Angry Kid: Darkside (Cartoons/animation clip)
- Paranormal Activity trailer (Film clip)
- South Park: Cartman v Bart Simpson (Cartoons/animation clip)
- Taio Cruz: Break Your Heart (Music clip)
- X Factor Final: Joe sings Don’t Stop Believing (TV highlights clip)
- South Park: Spook-tacular – Chef sings Thriller (Cartoons/animation clip)
- Angry Kid: Queen's Speech (Cartoons/animation clip)
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