Last Call For Our Mobile Ad Network Round-up

A quick reminder that in the next print edition of Mobile Marketing, which we’re working on now, we are planning a guide to the world's mobile advertising networks. We already have more than 35 on our list, and if you’ve already been in touch to tell us about your network, you’ll be receiving a form to complete in the next few days. If you run a mobile advertising network and have not yet been in touch, please send us an email and we’ll get right back to you.
The next print edition of Mobile Marketing will be distributed at the Mobile Marketing Forum in New York in June, and at other events, and you’ll be able to sign up to see the issue when our new website goes live in the next few weeks.
Below you’ll find a full list of the contents for the next issue. If you have something to contribute, use this email address to get in touch. If you would like to know more about the advertising opportunities, send an email to [email protected]

Synopsis in brief:

• Mobile ad network round-up – a guide to the world’s mobile ad networks
• The data tsunami and what it means for mobile marketing
• The Wholesale Applications Alliance – what is it and what difference, if any, will it make to the applications marketplace
• Regional Focus – we take a closer look at mobile marketing in the United States
• The GSMA’s Mobile Media Metrics initiative explained
• mhealth – the latest developments in this burgeoning sector
• The app or the browser  - does the future of mobile content and services lie in applications, or the mobile web?  
• Say Hi to the iPad - what mobile advertising and marketing opportunities does Apple’s latest cool device present?   
• Mobile banking in emerging markets – we throw the spotlight on the leading initiatives and success stories  Introducing the EMMAs – more details about our new Awards scheme
• Campaign Showcase - we spotlight some of the most interesting and successful campaigns from recent months

And don't forget that you can still read the first print edition of Mobile Marketing online here.

David Murphy
Editor